Now, I work with a lot of clients who are desperate to get into content marketing. They may leverage traditional advertising for their businesses, but they know that content marketing is an important part of that mix and they want to do it. They see the value in it. It's been proven. They want it, they need it, but they don't have the time and they don't have the people, and a lot of times they don't have the expertise...

A lot of people think, if they build a website, they will come, or if they put up their portfolio on Behance, clients are just going to magically show up. Well, I got a harsh business reality check for you. That's not going to happen. People say, "I don't want to be salesy. I don't want to have to cold call. Reaching out to people makes me really uncomfortable, or they're not going to want to hear from me." Well,...

In this blog post, I'm going to talk about a detailed SEO checklist that helped us grow organic traffic to our blog from 50,000 monthly search visits to over 230,000. The first thing you should do is create a sitemap. Sitemaps tell search engines of where to find important content on your site so they can easily crawl and index your pages. Here's what the site map for our blog looks like, which was created automatically with the Yoast SEO...

In today's blog post, I'll explain how to avoid unpaid invoices and the best ways to deal with clients who pay you late, or even worse, don't pay you at all. Unpaid invoices and late payments regularly plague freelancers, consultants, and small business owners. If this problem is hurting your business's bottom line, you'll be glad to know that there are some ways to deal with habitual late payers that really work. I'm going to cover five ways to handle...

So you've graduated from your dream school and have a crisp diploma to show for all your hard work. Congratulations! Your job starts next week, and your parents are both excited (and sad) for you to leave home. You're ready to take on the world. But you're a bit worried, too. You have to "adult" now. How are you ever going to make it? The reality now is likely that you're young, broke, and in debt. But five or ten...